News

iNELMA Adds iPHONE Reference App2010-01-05
 

NELMA is pleased to announce the official approval by Apple Inc. of the Assocation's iPhone Reference Application and its immediate availability for downloading and use!  The "App" is a significant component of the new "iNELMA" marketing outreach that utilizes contemporary media outlets to educate and inform today's potential customers, both business professionals and general consumers, about all aspects of using wood products manufactured by the members of the Association.

Taking advantage of the burgeoning iPhone popularity and evolution as a research tool by the professional community, NELMA became the first wood products organization to use this technology as a marketing tool.  With the tagline of NELMA To Go, the app contains a variety of important reference and marketing items that include:

  • Standard Grading Rules for Northeastern Lumber
  • Eastern White Pine Grade Photos
  • Standard Patterns for Eastern White Pine
  • The White Pine Series of Architectural Monographs, and
  • End-Use Photos

As new reference items are inevitably added, NELMA App users will be instantly notified of changes as part of the phone's existing software package.  Jeff Easterling, President of the Assocation, commented, "We are excited to offer this innovative marketing tool as part of our growing marketing arsenal.  Our goal is to continually look for unique ways to make it easy for potential customers to design, specify, and build with Northeastern softwood products."

To see the official announcement regarding the NELMA  App, including iPhone downloading links, click here or go directly to the iPhone App Store and search using one of the following searchwords: NELMA, lumber, wood, builder, architect, monographs, softwood, or specification.

  

 

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Eastern White Pine VS. Radiata Pine. Learn about these two species in a side by side comparison. Who will be victorious?

 

Founded in 1933, the Northeastern Lumber Manufacturer's Association (NELMA) is one of seven lumber rules writing agencies in the U.S. accredited by the American Lumber Standard Committee (ALSC) to write grade rules that are certified as conforming to the American Softwood Lumber Standard PS20.  NELMA is the official author and administrator of the grading rules for Eastern White Pine, in particular.

In addition to the quality control inspection audits we conduct at lumber manufacturers to ensure that on-grade Eastern White Pine products are meeting the needs of consumers, NELMA develops and distributes an array of technical information and unique promotional materials via our member-driven marketing program.  We encourage you to browse through the pages of this website and discover why Eastern White Pine is the very best choice when wood is considered, both environmentally sustainable and application versatile.